Billow V is an artwork installed at the headquarters of the ING Spain Bank, in Madrid.
Its flexible screen features abstract animations created with real-time data from Google platforms, including Search interests, Knowledge Graph topics, trending YouTube videos and Google News articles compiled from hundreds of newspapers and publications.
Colors within the animation are determined by how "hot" or popular a specific topic becomes; the more viral the search is online, the warmer the tones become. Popular queries from each day appear momentarily as overlaid text before dissolving into a smoky abstraction. Their lingering forms generate illusions of interlaced imagery.
The data-sphere is a driving force of society and the economy, despite its invisible nature. This lack of visibility can make it difficult to comprehend how information affects daily life. Billow V attempts to expose the hidden threads of data networks.